| Excellent performance mode is an effective method an organizational performance management is widely recognized in the world of tools. The model is derived from the American Baldrige Award criteria, customer-oriented, the pursuit of excellence,the concept of performance management. Includes seven aspects: leadership, strategy,customers and markets, measurement analysis improvement, human resources,process management, operating results etc.. Chinese private enterprise is facing the new market competition environment, how to further improve the quality management level of the enterprise, in order to win in the fierce competition in the market is a realistic question in front of the enterprise. With the promulgation of 2004 "excellent performance evaluation criteria," the national standard(GB / T19580-2004),the area in order to improve the management system and level of private enterprises have established with excellent performance management model is modeled by a "Mayor Quality Award" to encourage private enterprises in the region to learn advanced experience of performance management. A media group in Shenzhen city belongs to the national key enterprises and belongs to the star private enterprise,which has a positive demonstration significance for the introduction of the outstanding performance model to other private enterprises in Shenzhen city. The in a comprehensive study of a media group in the implementation of excellent performance management mode construction of experience, research how to combine actual situation of private enterprises into the excellent performance management model, improve the private enterprises of the quality of management and system.Based on performance excellence model theoretical framework, the standard of value to conduct in-depth analysis, closely linked to the national quality award of excellence performance evaluation criteria, a media enterprises as the object of analysis by of business performance system especially general management process such as:leadership, strategy, customers and markets, human resources, process management,continuous improvement in the aspects of in-depth study, looking for performanceexcellence model of private enterprises set up in a way. And the A media enterprises to promote the excellent performance and key success are summarized. The problems existed in the continuous improvement of the opinion. Through the analysis of a media group, to find a suitable introduction to other media companies and other industries are worth using for reference of the feasibility of performance excellence model, to help enterprises to enhance the quality of products and business, enhance the competitive advantage, enable enterprises to achieve sustained success. |