The Study On Advertisement Graphics Of Northeast Regional Cultural

In currently Art&Design realm，with high demanded of design conception andsocial development，more regional style or ethical style innovation in design field wasalmost improve. It still raise designer thinking effectively，and the order that neverforget in their mind is made some regional style of AD design. Graphics is the key rollin AD design, thus it more simplicity and doesn’t need obvious national boundaries.Therefore, AD elite has more dependent with graphics.The thesis contains more about Northeast cultural of Heilongjiang province,Liaoning province, and Jilin province. Combined cultural information of natural,folkways, industrial, and Russian, investigation and interview still needed. Throughanalysis，more attractive graphics made.In order to understand AD conception, the article should collective moreinformation from Professional books and document, and the article still need explorethe meanings of AD graphics in widely realm, and Northeast style graphics.Conception of AD graphics should be stable again through the thesis. Themeasures not only combined design factors of poser, DM，POSM,WEB, but alsoinject some elements with Northeast cultural. It is different from single common senseto independent regional feelings, and more solutions about creations will never stop.Consequently, benefits and advertising effects will established effectively based onthis method.Creation and practice based case analysis, field study, and theory. Expressiondepends on design about poster, DM, POSM, and WEB of Harbin restaurant. Finally,design with sketch and software in dealing with restaurant advertising.The purpose of thesis is abstract the northeast style cultural, and congregateuseful conception of AD graphics research. The thesis focus on work out a newNortheast AD conception, and also need to practice more about northeast ADapplication method.