Comprehensive Material Creative Expression Representation Techniques Research Of Poster Design

This paper mainly discusses and research in the comprehensive materialapplication of posters, with skin texture, collage, daub, splashing, rubbings and othermeans of visual representation, break the common way of creation in this field, in theform of more expressive and artistic significance to design creation, endow morehistory humanities concern, restore the original return to aesthetics and human nature.Depth profiling the problem: contemporary posters design emphasis on theperformance and form too much, therefore, lack of originality, expressive, and artistictension, and slightly too much on the artistic creation to follow and imitate foreigndesign method and the slightly weakness crude on the soul of creation.Although the graphic design always seems to take the form of plane, but theapplication of comprehensive material in graphic design is not only limited to this.The biggest characteristic of comprehensive material design is brought differentvisual sensibility to the contemporary art, it affected the existing aesthetic habits ofpeople, changing the accustomed conception to artistic.As the medium of material andart ideas multi-integrated, make more and more integrated combination and shows ofplane, space, equipment and other art forms in the process of creation ofcomprehensive material, this is also an important feature of comprehensive materialsand trends.Because of the use of comprehensive material can greatly enhance and increasethe art expressive force, imagination and appeal. That requires artists can graspmaterial language and art form more precise, make it be widely used and reach newheights in poster design field, but in the contemporary art, most artists for materialresearch is still at the experimental exploration state, it is a problem that needs a longtime to investigate to form a comprehensive, systematic, standard system.Through the exploration of cutting edge design research based on comprehensivematerial design, to real and powerful presents the design content and design demandsto bring new visual impact feeling by the use of comprehensive materials, not only the progress of posters from two-dimensional to three-dimensional combinationperformance, but also a kind of thinking and regression after design development to acertain degree. Aimed at making the art work to taps soul and clarification of mind, itis also the original intention and purpose to study the comprehensive materialrepresentation.