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Audience Analysis Of Chinese Anti Japanese Theme TV Series

Posted on:2017-02-02Degree:MasterType:Thesis
Country:ChinaCandidate:Y WangFull Text:PDF
GTID:2295330482497575Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
In recent years, the theme of Japanese television drama in the Chinese television screens popular attention, from the perspective of functionalism, as a historical war military theme TV play type, it from a heroic figure shaping, the edification of emotion of patriotism, historical memory wake, and other aspects of the network television audience and the audience has a great influence. But with the market potential of this theme is constantly being excavated, some of the "Anti Japanese drama" also appeared in a different attitude in people’s vision, and in the social level caused by its extensive discussion.This paper focuses on the Anti Japanese drama audience viewing and accept. Through the analysis of the data from the audience is the face of the Constitution and features of its audience, including the population demographic attributes and watch the theme of Japanese television drama of the ways and channels, time, type, reason and on the theme of Japanese television drama discussion behaviors, the Anti Japanese history perception and impression. At the same time, according to the depth interviews with different viewing groups, to understand and explore the audience watching the Anti Japanese drama watching habits and watch mentality, as well as the related issues caused by the Anti Japanese drama.From the current domestic theme of Japanese television drama research point of view, the direction and outcome of the following aspects:one is from the perspective of consumerism and entertainment, on the theme of Japanese television drama in the historical memory of digestion expressed concern, the completely cater to the audience’s excessive entertainment and consumerism prevails of reflection and criticism, the approach of historical nihilism expressed dissatisfaction. Another is the banner of holding the same reflection, romance of the narrative theme, plot shocking lack of logic and characters from’s idol, the historical lack of objective and rigorous attitude to the theme of Japanese television drama in the production and dissemination process transfer value and state of reflection. Other research or from the characters and a heroic figure shape, or from the Anti Japanese drama text to show level to explore, or from the linguistic angle to carry on the analysis. Throughout the above research, we can found that the research on the theme of Japanese television drama often threshold on the television show the text content and media content research and discussion, and the main trend of focus on the history and memory of a nation, on the theme of Japanese television drama audience is lack, and there is no related research in this field to explore.This study use empirical research methods, trying to understand the influence and effect on the theme of Japanese television drama from the audience’s view and receiving angle to carry on the analysis. The results are useful to us more objective, not only from the perspective of cultural history and, which was blamed on the reflection and. At the same time, it will also help us to study the change process of the Anti Japanese theme TV series and the use of the media.
Keywords/Search Tags:Anti Japanese TV, Drama audience, Entertainment, Cognitive deconstruction, Market environment
PDF Full Text Request
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