Study On The Protection Of Consumer Rights And Interests Of Commercial Insurance

Insurance consumers’ rights and interests refers to the legal rights and interests that naturalpersons, legal persons and other organizations enjoys by paying for insurance products or serviceor during the insurance coverage. Commercial insurance consumers’ rights and interests aredamaged mainly in the following ways in our country: the right of fair trade and privacyencroached by sales misleading behavior, rights to know and select on one’s own infringed viasigning signature on the behalf of another person behavior and right of claim to insurance benefitdeprived by hard to surrender phenomenon. Tracing to the cause, it’s due to the unreasonablestipulation of incontestable clause, the absence of punitive damages, the monopoly phenomenonof insurance market and the extortionate cost in safeguarding consumers’ rights and interests.Overseas insurance consumer protection mechanism with guild leading protection, credit defaultliability mechanism, propensity to judicial trail mode and cross-domain interdisciplinary unifiedsupervision mechanism is worth using for reference. To improve the commercial insuranceconsumers’ rights and interests protection mechanism, we must speed up the regulation of salesmisleading behavior, the singing signature on the behalf of another person behavior andreconstruct the surrender system.