A Legal Analysis Of The Kingsoft Security Company VS Zhou Hongyi Reputation Infringement Case

Referred to as the first case of weibo, Kingsoft security software sue the chairman of 360 company, the case caused widely attention. Focus on the one hand, the main reason was that the case is under the weibo this new media form into the judicial procedure of the first case, on the other hand is the main body of the particularity of the case infringement, the case is very representative, it fully triggered the attention and focus on weibo infringement, weibo infringement phenomenon exists in reality is a lot of, but the real use of legal means to protect their is not much, so weibo is a double-edged sword, while bring convenience to the public life, but also the latent problems, there are some different between the first trial and second trial. Some scholars think the first trial is more justice, through the study of this article, improve the protection of the right of goodwill, this article mainly discusses from the following three parts:The first chapter is restate the case, this article repeats the case, the content include the images of the case, the cause of the case and the result of the case, and then I proposed three controversial focus.The second chapter is the most important part, this article analyzed the three points from the angle of law, through the analysis of law, put forward my own conclusions, by showing The concept of goodwill and reputation and distinction, make a legal judgment. Besides, this article analyzed the role of zhou hongyi under the new media perspective, finally from the perspective of the interests of object analyzes the cases of infringement problems.The third chapter focus on cases related legal disputes and puts forward some legal advice, in the aspect of improving the law system of the right of goodwill put forward its own views and opinions, at the same time, we should also emphasized the positive role of legal interpretation, enhance the legal quality of judicial personnel.