Guangxi Mountainous Rural Agricultural Policy Transmission Study

Rural development has always been the key to the process of modernization in Guangxi Province, related to economic development, social stability,and improve the living standards of farmers.My research ideas is "status analysis-looking for reasons-concluded-to propose a solution."First select the rural reconstruction subsidies in the dissemination of Guangxi-City Namur Village as a case study.Secondly, through questionnaires, interviews of households Methods rural environment, mass communication, organizational communication, dissemination and effectiveness of interpersonal communication research.Furthermore, by analyzing the status quo following conclusions:First, the role played by the mass media in the process of Agricultural policy in limited information dissemination, dissemination of results is weak.Second, organizational communication is an important means to promote its agricultural policy, the policy of universal play a significant role,but the spread of the effect is still limited, the audience for the dissemination of the contents awareness is not high, as well as by the impact of new communication technologies, organizational communication pathways have been marginalized trend.Third, interpersonal communication is the most important information about the benefits of agricultural policies complementary means of communication, which spread the most efficient of the three routes of transmission, and spread awareness of the best.And in the dissemination of specific relations, policy information through interpersonal communication pathways "incremental propagation", "the same amount of communication" and "information entropy increase" feature, concern exists.Finally, the Consideration of the conclusions put forward relevant departments need to be improved in three ways:First, the government needs to increase investment to improve rural infrastructure, mass media, funding and personnel to support on policy dissemination activities; Second, relevant departments should intensify communication efforts, increase the number of policy dissemination activities and time, and select the appropriate the presentation of the policy; third is to strengthen the training of village cadres culture, professional quality, but also enhance the cultural quality of the villagers to improve the dissemination of information on environmental policies, improve communication efficiency.Most of the Guangxi region is hilly and mountainous terrain influence, a considerable part of Guangxi rural settlements scattered distribution, from village to village, from the village and county were considerably different situation and dissemination of information in rural areas there are many different plain, this Study on a regional rural route of transmission in favor of better control tools and development tools and related government agencies, but also to provide relevant theoretical reference for all levels of government in Guangxi local conditions to develop agricultural policy.