Studies On The Consumers Cooling-off Period System

With the development of market economy, it is more obviously that business operators and consumers are in unequal position in their dealings. Especially in the electronic business background, more and more customers buy goods by phones and Internet. While off-site shopping is not helpful to protect consumers’ benefit. As in the condition of information asymmetry, consumers hardly buy their satisfactory goods in reasonable price. Cool-off period give consumers a period to think down, and give consumers right of return.On October 25 th 2013, the new consumer law got through. One of the lights is right of return. In some sense, this new law establishes the Cool-off period system. While this law just constructs the basic system, this law still has no specific regulations. This paper tries to summarize the basic system of cool-off period of foreign countries, and gives some useful suggestions to perfect Chinese cool-off period system.This paper has four parts, and the first part give some definition of cool-off period and make clear the basic reason of this system. The second part introduces the cool-off period system in other countries like America, British and EU. The author tries to give the specialty of this cool-off period system in China, and tries to give the suggestions to build the cool-off periods system just for China in the three parts. And in the last part of the paper, the author gives some suggestions to perfect the cool-off period system, such as the petty lawsuit procedure, public interest litigation system and so on.