Research On City Square Leisure Culture

Objective:City square is a "living room" of the city, is one of the importantcultural city brand labels, on behalf of the city’s image, reflects the localcharacteristics of urban culture. Since the1990s, with the continuous improvement ofmaterial life level, coupled with the diversity of people’s cultural life, to rich andcolorful sports activities mainly leisure activities to become people’s first choice,amateur life widely appeared just catering to the demands of the people of the square.More and more people choose to leisure activities in the square, even in some citiesformed the strong square leisure culture atmosphere. But the leisure activities of rapidincrease of population scale, facilities and planning demand for leisure place situationthere is a big contrast. Therefore, the present situation of the study of leisure culture incity square, in view of the present situation to carry on the empirical research,according to the different levels of empirical research put forward the correspondingcountermeasure, has certain practical significance.Results:The-spot investigation, interview and other research methods, onthe basis of cultural structure of the material, behavior, level of city square, leisureculture construction were discussed, the research is mainly focused on the square ofjinan city residents recreational activity project selection, selection and frequency andso on square, leisure activities, and for their leisure behavior characteristics areanalyzed, together with the present situation of jinan square leisure culture andcharacteristics, discusses the jinan square leisure culture in the physical andbehavioral dimensions of development status and existing problems.Conclusion:Research suggests:(1) Jinan city square can satisfy the differentsex, different age, different cultural groups a variety of leisure activities demandbasicly;(2) Leisure culture construction is the main body of knowledge;(3) Themanagement system of city square design planning, recreational activities, such asaspects of the lack of unified planning and coordinated development;(4) In thedevelopment of jinan city leisure culture square construction, first, should attach greatimportance to the coordination of square construction, show the features of leisure culture; Second, strengthen the professional guidance square leisure culture. Third,policy making, from the macro level planning and ensure the supply of square leisureculture; Fourth, the establishment of a new city square leisure culture marketing mode;Fifth, the city square culture should reflect national characteristics and physicalcharacteristics, city, city civilization leisure square culture, and rich urban culture.