The Research In Enterprise Culture Construction Of Founder Machinery

Corporate Culture research sprung up in America, in the early1980s when Japan waschallenging its economic supremacy. Finally the scholars of America proposed a new type ofadministration theory which is based on the researches about national corporations andstudying about Japan experiences. The theory not only strengthened the coagulation andcentripetal forces, but also improved the corporations’ images and consolidated theirinfluences and core competitive capacities. Thus, this theory acquired the worldwideacceptance, which also has been treasured by the large and medium-sized enterprises of chinapracticing this theory in building up suitable cultural administration systems.This paper generally introduces the corporation culture formation, its developmentprocess, connotations and constituent elements. Then, using the Founder Machinery Factoryas the example to conduct my research, I will introduce its general condition and currentculture development, illustrate the necessities and significant meanings of culturalconstruction and analyze the problems and reasons which can be observed in the process ofthe factory’s culture construction. And all of these analyses will be based on the thoroughinvestigations of mine. Of course the proposals, promotion strategies and the supportingmeasurements will be worked out on the base of current situation of Founder MachineryFactory. The definite ideas, principles and anticipations about the factory’s culturalconstruction will systematically and accurately illustrate the factory’s construction processesin its field of ideology, material, regulation and behavior cultures.