The Study On The Influencing Factors Of Chinese Life Insurance Company Profits

What are the factors affecting the Chinese life insurance company profits? Why life insurance company profitability so different? To solve these problems objectively, We must first ascertain these factors, and then try to reserach its impact of the path and measure the degree of influenceits.In the empirical analysis to our42major life insurance company’s business data,using factor analysis and multiple regression analysis to study,research showed that:the existence of life insurance companies of scale, large life insurance company profits above the small life insurance company,policy decline in the quality has a greater negative impact on the company’s profits;investment factors are important factors that affect the life insurance company’s profits.This paper argues that China’s life insurance company profits improve measures:large life insurance companies use their size to improve company efficiency and expand investment income,small life insurance company does not operate on the basis of asking,improving underwriting quality, reduce payment costs, increase profits;do this we must broaden the investment channels of insurance funds,increased investment profits,increase product innovation and brand building,and strengthen internal economic accounting, and control costs, enhance business risk control.