The Research On Problems And Solutions Of Investment Promotion In Yinzhou District Ningbo City

The government of Yinzhou District Ningbo has taken investment promotion as oneof the most important work. The utilization of foreign investment helps to push forwardeconomic transformation and maintain sustainable development. With investor-orientedideas, the government attracts large and hign-quality projects.Though great progress in investment attraction has been achieved, Yinzhou Districtstill faces a series of challenges, including serious investment situations, upgrading ofeconomic structure and expansion of investment promotion channels. Behind all thesechallenges are a variety of reasons. External environment remains pessimistic. The workmethod of government to promote investment needs to be changed. Project coverageshould be expanded. Business negotiation skills are not professional enough. A moresufficient supply of land and other resources is required. Yinzhou District lacks bigprojects with large investment, high technologies and industrial driving power.Yinzhou District responds actively to all the difficulties above. Following measuresare taken to make breakthroughs in investment attraction.Firstly, from the aspect of traditional work.(1) Strengthen the promotion ofplatforms. Investment attraction of Yinzhou’s top four industrial zones and key areasshould be conducted.(2) Investment resources should be integrated. Different kinds ofvacant lands, workshops and office buildings should be put into the database. Investmentpromotion offices should be set up widely in important cities. The cooperation relationwith all types of chambers of commerce, associations and other professional organizationsfrom home and abroad should be closer.(3) Promote the settlement of projects. Servicesystems should be improved including high-level government officials helping solveproblems of enterprises and coordination working mechanism of key projects. Focusshould be placed for foreign investors on solving the problems including environmentalassessment, land supply, procedural work and financial difficulties.Secondly, from the aspect of work mechanism transformation. In order to transformthe mode of investment promotion, the government should know the marketing quality ofinvestment promotion clearly, and reduce the executive interference. Mechanism innovation should be made. Marketing system should be used into the work of investmentpromotion. The investment promotion mode should be transformed from the government-oriented to market-oriented.