A Research On Projects Of Coupon Pushing Terminal To Smart Phone VIP

Social progress and development of internet have brought opportunity to smartphones. Handset vendors find out that use of advance technology and good marketingtechniques can bring huge economic benefits. Therefore, smart phone electroniccoupons come into people’s vision. E-coupons have brought a great convenience toshopping and consumption. On the other hand, the popularization of smart phoneprovides a basis for combination of both sides. Smart phones are an essential modernpersonal communication, entertainment, business and life tools. Combination ofe-coupons and promotional merchandise provide a modern business method andstrategy. POS terminals are now all over the numerous shopping malls. The thesiscombines the advantages of cell phone, e-coupon, POS terminals for businesses toprovide more value-added service in order to expand business scale and collectservices platform.The main findings of this thesis include:1. Using the transaction and consumption history of mobile coupon tradingsystem to analysis need of costumers, in order to combine e-coupon, mobile phoneterminals and POS terminals to provide convenient, efficient, high-end services tomerchants and customers.2. In order to introduces the design of mobile phone coupon trading system, thethesis reviews the overall design of mobile coupon transaction process and introducestransaction processing and transaction modules.3. Studing use coupons to increase sales of products and services.