Study On The Factors Influencing The Quality Of Corporate Social Responsibility Report

Since the beginning of twentieth century when the theory of corporate socialresponsibility was formally put forward, it became a hot topic that is widely discussedin both theory and practice realm.With the development of Stakeholder Theory and theincreasing public awareness of corporate social responsibility, the demand ofinformation concerning social responsibility is rapidly increasing.Social responsibilityreport, as an important part of corporate social responsibility information, hasincreasingly became a focus of academic study. Meanwhile, study on the factorsinfluencing the quality of corporate social responsibility report is always an importantresearch field in corporate social responsibility report.The paper studies social responsibility reports released by non-financial A sharelisted companies from Year2011—2013, adopting empirical study methodology. Thepaper starts from the basic concept and theory, and then systematically reviews thestudy of the factors influencing the quality of corporate social responsibility report ofboth domestic and foreign scholars. The main focus is on the factors influencing thequality of corporate social responsibility report and the influencing mechanism. In thispaper, the RKS is quoted as the standard to evaluate quality of corporate socialresponsibility, from the dimensions of both corporate characteristics and corporategovernance structure. A model is constructed to empirically study the factors thatinfluence the quality of corporate social responsibility.The research results show that：(1) The number of published responsibility reports by listed companies is revealinga linear upward trend, while the quality is not satisfactory.(2) Corporate size,profitability and asset liability ratio all have significant positive correlation with thequality of enterprise social responsibility report.(3) The better corporate reputation is,the higher quality the published social responsibility reports are; social responsibilityreports that is certified by the international well-known independent third party i.e.certified accountant firm, certificate authority etc.are guaranteed with higher quality.(4)In terms of corporate governance structure, it exerts certain positive impact on thequality of social responsibility report. More specifically, the size of board of directorsand the number of independent directors have significant positive correlation with the quality of enterprise social responsibility report; State-owned corporate tends to revealsocial responsibility report with higher quality; corporate with more concentrated sharedistribution tends to reveal social responsibility report with higher quality; theexpansion of supervisory board cannot necessarily guarantee the improvement ofquality of social responsibility report.