Study On Exploitation Of Ecotourism

Tourism is an excellent way for underdeveloped mountain areas to achieve comprehensive development on economic. and ecological healty tourism has became an important development tendencyof Chinese tourism. This studyis located in Zhangcun Township which is the most remote eastern in Qingyuan County. the status of less fild, much mountain and poor infrastructure is the most important reason for it to be the less developed township in underdeveloped Mountainous County, then exploit the advantages of natural ecological environment and unique tourism resource to the full, so having a integrated development on ecological and healthy industry is the best way to get economic growth by leaps and bounds. This article is based on its underdeveloped ecnomic status and privileged natural environment.Making Nanyang brook as the spindle and relying on Tourism Development background in Qingyuan County, investigated and analysis of the socio-economic situation of Nanyang brook’s Basin and the status of tourism resources, On this basis,we carried out on the SWOT analysis of construction conditions for ecological healthy tourism in Nanyang Brook. And also forecasted future tourists tourism market and scale. This paper proposes a "people-oriented","experience" and "ecological" building concept. Nanyang Creek Ecology Tourism Area, focusing on the theme of health and the feature of water entertainment, will be an integrated. theme tourist area with the functions of ecological health and leisure, rural summer endowment, ecological science education, tourism and vacation, red cultural experiences and natural landscapes’ sightseeing. With the background of comprehensive transformation and upgrading of China’s tourism industry, this article took the health tourism development of Nanyang Qingyuan as the case to explore the effective ways of taking full advantages of local ecological surroundings in less developed towns or countries with the target of providing experiences of promoting the regional economic growth of tertiary service industry to similar areas.