The Comparative Study On China And South Korea Tourism Service Trade

In recent years,as the major economies in Asia,Chinese and South Korean economic and trade is frequent interactions.In February2015, the two countries hascompleted the China-ROK FTA negotiations. With the tendency of policy bias, the traditional tourist trade in services between China and South Korea have entered a new stage of development. In order to push China and South Korea have greater cooperation and development, this article based on the status of tourism service trade between China and Korea, used econometric models,to analyzes the international competitiveness of the bilateral trade in tourism services and the roleof tourism services in bilateral import and export trade, foreign direct investmentand economic growth.At last this paper will provide advice and recommendationsfor South Korea bilateral cooperation in the tourism trade in services later.In this paper, the author combine China-ROK tourism service trade’s situation with Michael Porter’s "Diamond Model",from the tourist resources,domestic demand and supporting industries and the development of the tourism enterprise toanalysis.So as to reflect Chinese and South Korean tourism trade in services position in the international market competitiveness better, this article build international market share targets, indicators and trade competitive revealed comparative advantage index as the core South Korea International Tourism Service Trade Competitiveness index evaluation system, the evaluation system from the absolute and relative proportion of tourism service trade between China and Korea were evaluated.Based on the development of competitive advantage and international tourismservice trade between China and Korea, this article study the economic effects of the development of bilateral trade in tourism services, and build an empirical model. Judging from the results of the regression model: South Korea there is a long-term stable relationship between tourism service trade import and export trade,foreign direct investment and economic growth. And South Korean outbound tourism economic effects of trade in services was significantly better than Korean Chinese inbound tourism service trade and economic effects brought about China.Therefore, China and South Korea as Asia’s developing and developed prominentinternational tourism development of bilateral trade development services to promo te China-ROK bilateral economic and even entire Asian economy has a very important role.The basis of the previous text analysis, the paper finally concluded and focused on the development of bilateral trade in tourism services, improve bilateral trade in tourism services internationally competitive and gives some suggestions from the national, industry, enterprise three dimensions.