The Research Of HD Group’s Capital Chain Risk Management

The safety of the capital chain or not is not just about to achieve the goals of financial management, more involved in enterprise management risk and financial risk control existence question, guard against enterprise capital chain rupture risk has become a very urgent theoretical and practical problems.Paper choose the HD group capital chain risk management for the research object, in the circulation of capital and capital turnover and the sharing of the financial theory is put forward on the basis of the optimization of HD group capital chain risk management plan. Paper first describes the HD group’s assets and liabilities structure, solvency and capital chain risk management present situation analysis, using PEST analysis and case analysis to the HD group capital chain rupture the macro, meso and micro factors were analyzed, and the study found that the cause of the HD group capital chain rupture is not only the incomplete policy, economy, social capital insufficiency, the insufficient investment in science and technology, industry competition is intense, external factors such as operating costs increase, and blind investment, and financing strategy radical, blind folk lending, high long-term debt management, product core competitiveness, internal factors such as internal control mechanism is not perfect. Paper based on the reason of the HD group capital chain rupture, capital circulation and capital turnover theory put forward the optimization scheme of capital chain risk management, puts forward the sharing from financial management, risk early warning system, risk identification and evaluation, cash flow management and so on four aspects to build capital chain risk control system; From corporate governance system, internal control system, internal audit system, internal financial control, subsidiary company’s authorization control, internal six aspects such as the regulation of the affiliated party transactions make enterprise’s internal management system, from the three aspects such as the expansion, finance, marketing, slightly determine strategic choice principle. Finally, in order to guarantee the effective implementation of the HD capital chain risk management plan, the paper has been clear about the scheme of implementing procedures and safeguards.