A Study Of Equilibrium Model Between Distribution Costs And Distribution Services Based On Delay Strategy

With the intensification of market competition and consumer demand change accelerated, logistics has successfully replaced the position of the first profit source and the second profit source, becomes the third profit source, and it has attracted many attentions of the enterprises. In demand driven and rapid response to market opportunities of market economic environment, characterized by logistics become the important content of the enterprise competition strategy. In the process of logistics,logistics distribution is based on customer requirements to assign activity, namely what customers need is what distribution, when need it when delivery. Therefore, how to between the cost of logistics and distribution service level equilibrium, both enterprise profit goals and meet the demand of customers is the priority of the enterprise.This article introduces the distribution costs, influence factors and distribution service connotation and influencing factors first, then introduces the distribution cost and the efficiency of distribution service expects the relationship as well as the uncertainty of demand fluctuations cause, at the same time, it illustrates the function of delaying tactics, on the basis of general delay strategy into the distribution activities, thus equilibrium distribution costs and distribution services, to reduce logistics cost and improve the service level of logistics distribution.Second, build the CODP positioning model based on the strategy of delay delivery activities.The article points out the influence factors of CODP positioning and distribution activities in the CODP anchor point there may be three locations, and through the three CODP anchor point the different cost of CODP positioning model is established.Then, the article from the perspective of improving distribution service puts forward the strategy under the delivery order processing delay and the process of emergency orders.Finally, the article puts forward the model of the example, confirms the feasible will delay strategy is introduced into the distribution activities, can not only reduce distribution cost, also can improve the level of distribution services.Article first of all to distribution costs,influence factors and distribution service connotation, influencing factors, and then introduces the distribution cost and the efficiency of distribution service expects the relationship as well as the uncertainty of demand fluctuations cause, at the same time,it illustrates the function of delaying tactics, on the basis of general delay strategy into the distribution activities, thus equilibrium distribution costs and distribution services, to reduce logistics cost and improve the service level of logistics distribution.Second,build the CODP positioning model based on the strategy of delay delivery activities.The article points out the influence factors of CODP positioning and distribution activities in the CODP anchor point there may be three locations, and through the three CODP anchor point the different cost of CODP positioning model is established.Then, the article from the perspective of improving distribution service puts forward the strategy under the delivery order processing delay and the process of emergency orders.Finally, the article puts forward the model of the example, confirms the delay will feasible into the distribution activities, and it can not only reduce the distribution cost, it also can improve the level of distribution services.