Financing Model Research Of Cultural And Creative Enterprises

The culture industry prospering plan in Twelfth Five-Year which published by Ministry of Culture in 2012, put forward to that, in the Twelfth Five-Year period, the present average annual growth rate of the added value of cultural industry managed by the cultural sector should be higher than 20% and at least double in 2015.It creates a more favorable external environment for the financing development of Cultural and Creative Industries in our country. However, the great risk and difficulty in CCI (Which refers to Cultural and Creative Industries in the following chapters in this article) financing from the financial institutions under the current circumstances is an indisputable fact. In view of the imperfect risk assessment system in CCI, the large projects and large enterprises win more government’s fiscal policy preferences, which leads to the bottleneck in CCI’s financing. This article aims to find out the suitable financing way for the industries and help the CCI to step off the predicament in financing through the research for feasible financing models in CCI mainly from the following six chapters:Chapter 1:Through analysis of foreign and China’s CCE (Which refers to Cultural and Creative Enterprises in the following chapters in this article) financing models, compared to CCE on financing issues in China, get some aspects of reference and promotion and find some financing obstacles for our CCE, and propose the necessity of this study;Chapter 2:Collating the literature about foreign and China’s CCI and financing models of CCE, expound the development of CCI in China, and put forward the research methods of this study;Chapter 3:Analyze the causes, existing problems and particularities of CCE’ financing difficulties, and propose the possible ways to break the barrier of its financing. Due to there are many difficulties between the traditional industries and CCI in general, and there is a great different in risk characteristics and asset valuation, which makes CCE have financing barriers.Therefore, it is a priority to promote financial innovation and break the barriers of financing in CCI;Chapter 4:Analyze the existing financing models of China’s cultural and creative enterprises, explore some feasible models, and research enterprises’adaptive financing models under different circumstances;Chapter 5:Through the case studies of CCE in China, put the theories into practice;Chapter 6:Review the whole article, and put forward some unresolved issues. For example, risk assessment and the expected revenue calculation of Cultural and Creative projects, and so on.