Research On Application Of Non-verbal Signs To Creation Of Swordsman Animation

Along with the gradual implementation of China's strategy to promote culture industry to become one of the pillar industries in national economy, culture industry became the fourth major industry meeting people's spiritual needs, among which mass culture is the core point.As a type culture which has uninhibited concept of swordsman, wide and profound swordsman world system as well as a system of vivid and abundant martial art symbols, swordsman originates from traditional Chinese culture, develops and grows up.Swordsman animation makes the righteous and straightforward oriental swordsman world "funny", "exaggerated" and "entertaining".the connotation expression and cultural inheritance of the animation are unconsciously influenced by the aesthetic habits, regional style as well as cultural tradition of a nation. Swordman animation which integrates mysterious oriental cultures is required to conscientiously bear the burden of transcultural communication and art inheritance.Based on mass communication signs, non-verbal signs refer to a kind of sign system which, in the communication process of expressing ideas and feelings, takes the signs like vision and hearing as the information carrier, instead of taking artificial natural language as language signs. A proper application of non-verbal signs in creating swordsman animation, powerfully demonstrates the superb fight scenes and fantastic fighting skills in swordsman culture that encourages martial spirit, and makes swordsman animation easily express human imagination on martial art movements beyond the limits of reality by virtue of its virtual structure of space and time as well as arbitrary reference systems. And also, the proper application helps swordsman animation, in intercultural communication, break through the context barriers and cultural difference obstacles, to pass out the vast and profound national culture connotation and social values, allowing the audience, through the complicated plots, to taste and understand swordsman culture's humanistic connotation like speaking truth to power and praising virtue and punishing vice.This paper, relying on the background of China's swordsman culture, uses the theories like art communication and performance laws, to make a research on application laws of non-verbal signs in successful cases in domestic swordsman animation and parts of foreign animation with swordsman narrative theme in recent ten years.The main point of this paper is as follows:Firstly, based on great international environment, "globalization" has increasingly become a realistic context that China cannot avoid. The survival and development of any culture, including animation, must be observed and thought about in globalization context, so that a nation's culture soft power can be manifested by establishing a new image of swordsman animation.Secondly, when reflecting swordsman culture, the parent of swordsman animation, it can be seen that the audiences, amid their appreciation of the characters and attracting plots, are enabled to experience and interpret the humanistic connotation that the chivalric heroes are brave enough to praise virtue and punish vice, and to eliminate the evil and give peace to the good people.Thirdly, focus on the application of non-verbal signs in the swordsman animation, from the perspective of semiotics of visual swordsman animation non-verbal signs and auditory non-verbal signs is summarized, with a view to the future swordsman animation animation creation benefit.Combined with the above content, and through swordsman animation creation's non-verbal Signs to study the application of law. We discuss the benign development road of Chinese swordsman animation. First of all, creative vision of globalization in swordsman animation creation, strengthen the entertainment spirit, strengthen the form. Secondly, focus on new situation of the "pan-entertainment"of animation industry in China, focus on mining "IP" of swordsman animation, establish swordsman animation brand. Finally, the implementation of innovation driven development, strengthen the culture and the integration of science and technology, pass Swordsman culture namely the "China card" to the world.