Identification Guide Design Of City Subway Station

With the development of urban city, the subway passenger's flow is complex, safe and convenient for passengers to reach the desired destination, a comprehensive subway guide identification system is essential. When comparing the domestic and foreign subway guide sign design features found in Chinese cities identification guide provided is uneven, there is no uniform design standards, the lack of systematic and normative, or even no design at all.The article is analyzed from the perspective of the design principles guide identifies, in-depth analysis of the guide sign design diversified sensory experience that combines outstanding foreign transportation hub visual identity design case, draw practical, artistic and humane design methods, try design of Nanjing Metro Line wayfinding Southeast University Jiulonghu Campus site. Research and practice results are as follows:1. From the perspective of design principles guide identified separately from the visual, auditory, tactile and other aspects of its argument, obtain identification guide should highlight text readability and legibility play of color recognition, improve graphic symbols visual function, on this basis, to improve care guide identifies the extent of human nature, and expand the range of different groups of people concerned, and highlight the city's cultural and site characteristics of the conclusions in the design.2.This case will be reflected in the design to ensure that the basic functions of the transmission of information, based on the integration of emotional design, design positioning in the simple, rational, proper decoration design style, giving urban culture and site characteristics.This paper aims to study the subway system-oriented logo design, designed to meet the public aesthetic for passenger services, reflect the cultural characteristics of the work-oriented logo.