The Application Of Graffiti Illustration In The Packaging Design Of Outdoor Clothing

Graffiti, is a kind of street culture, originated in the early 1960 s New York, often occurs on the wall of the public areas or on the ground, with its unique form of expression, to convey the artist's understanding of life, the pursuit and fantastical imagination. Graffiti is a kind of street culture, its audience is individual character make public, rebellious, and more young people with a unique artistic cells. Graffiti culture is bring about a revolution in the fashion design, with large art forces become the latest must-haves in the fashion design world, gradual transition from an "artistic attitude" to a "cultural attitude". In this paper, through the study of formation and evolution of graffiti illustration style, graffiti as a creative element, its use and combined with "AOSEN" clothing brand design, make whole design style show the characteristics of the combination of art and commerce.