Research On The Color System Design Of Beijing 2022 Olympic Winter Games

To make reference to the formation of The Color System of Winter Olympic Games, as well as for the future large-scale sports events to do the establishment of color system pave the way.The first part introduces the background, the present situation, the meaning and the value of the topic and the research methods. The second chapter analyzes the concept of image and landscape to draw the concept of Olympic color system, and summarizes the role of the Olympic Games color system and some principles to be followed. The third chapter focuses on the analysis of several factors that affect the color system construction. Mainly from the competition projects, competition venues, urban culture to analyze the system of these aspects of the Olympic Games color system construction significance. At the same time, the color system of Sochi Winter Olympic Games in 2014 was analyzed, its origin and application effect were analyzed, its advantages and disadvantages were treated objectively, and the opinion of Beijing 2022 Winter Olympic Games was drawn. In the last chapter, the author expounds the practical works from the aspects of color selection, combination application, and application simulation, and applies the theory of the first three chapters to the practice and presents it in the form of the scheme.Through this design practice, let me absorb a lot of extra-curricular knowledge, and revisit the design method.