| The design is based on the color image coordinates as the core theoretical guidance,combined with the color application system and personality psychology knowledge,to build a set of MoreThanOkey WeChat Official Account color image coordinates.And with this set of coordinate system to improve the overall operation of MoreThanOkey WeChat Account,including the content design of human visual image design,visual design as well.Project source for the optional,MoreThanOkey WeChat Account is my personal actual operation,specifically for the user personalized custom avatar and the surrounding public number of products.In the past operation,there are the following questions of MoreThanOkey MoreThanOkey WeChat Account practices: First,the visual elements are not uniform,layout design is messy;Second,the public number of personified image positioning is not clear;Third,"users picture design" module in the color subjective,the overall operation content of the module design is unreasonable,making the user feel “What is this WeChat Account for?”.Based on the above problems,the design of the color image coordinates for the theoretical basis,the specific combination of personality psychology,color application system knowledge,to design a set of MoreThanOkey WeChat Account of color image coordinate system,and applied to the public The daily operation,to improve the visual and content design.Literature research report: color psychology as an important branch of the field of color research,the main study of color to bring people at the physiological and psychological level of impact,color image coordinates based on color psychology for the study,selected 180 groups image words that can performance people's psychological feelings,as well as 130 kinds of representative colors,together constitute a hue and tone network.It further color from the image to further systematic,systematic,providing designers with a foundation,the scientific basis for the theory.Through this set of color image system,can help users to accurately grasp the color of the image and meaning.In addition,the general psychology of the main study of people's mental activity,the general law of the operation of psychological phenomena,personality psychology in the general psychology on the basis of in-depth study of human behavior and mental state,as well as differences between individuals and the common of the overall.The design of the color image coordinates of the scope of study to narrow and in-depth,through the combination of personality psychology knowledge,a more detailed framework for a more accurate structure for MoreThanOkey WeChat Account of operators of color image coordinates,and the specific application to the public number of the actual Operation and display.Design process report: The core of this design subject takes the architecture of MoreThanOkey color image coordinate system.Firstly,the design of the coordinate of the image of character traits,and then the design of monochrome image coordinates and color image coordinates.Finally,combined with the color preferences of four types of personality more specific four-type personality representative image color coordinate design.MoreThanOkey color image coordinate system is established,it will be applied to MoreThanOkey WeChat Account of the day-to-day operations,from visual design to content design as a whole to improve the public's overall business model.The design of MoreThanOkey WeChat Account includes two parts,the visual design part of the public image of the personification of the positioning,and to expand a series of related visual element design.Furthermore,the public push the content of the module design,different personality of the user personalized custom avatar.Second,for the different character of the user customization of peripheral derivatives.Hopefully,it can improve the public number user activity,the push content open rate,and the higher user attention,by applying the MoreThanOkey color image coordinate system to the daily operation of MoreThanOkey WeChat Account. |
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