Children’s image is one of the important themes of traditional Chinese art creation,and children’s works of art are popular with people.As an advertisement for artistic expression,the image of children is also one of the important characters.The article is devoted to the objective analysis and evaluation of the image of children in the advertisements of the Republic of China.By means of the relevant information of the Republic of China This paper analyzes the general types and evolution of the children’s image in the advertisements of the Republic of China,and summarizes the traditional class,the art class,the modern class,the classics,the classics,the classics,the classics,Nude and head image of five categories of children.At the same time,the types of children’s images in different kinds of advertisements are summarized and analyzed,and the types of children’s images in newspaper advertisements and trademarks are mainly discussed.Then,the paper analyzes the use of children’s image in different kinds of commodity advertisements,including medicine and health care products,food,clothing cloth,cosmetic,culture and cigarettes.Then,the paper analyzes the application strategy of children’s image in the advertisements of the Republic of China,including creative strategies and performance methods.Finally,the article analyzes the application of children’s image in the advertisements of the Republic of China to the modern advertisement.Through these analyzes,it is found that the image of children in the Republic of China is rich in the image,especially in newspaper advertisements and trademarks.Children’s image in the Republic of China has become one of the common characters in advertising,medicine and health care products,food,clothing cloth and other commodity advertising are common in children’s image.In the use of children’s image,the country’s advertising,the use of the USP strategy,ESP strategy,comparison,exaggeration,anthropomorphic and other creative,performance methods to create advertising,creating a large number of impressive advertising,and the use of modern advertising in the image of children have some inspiration. |