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Research On Impression Of Different Types Of Network Nicknames

Posted on:2018-01-22Degree:MasterType:Thesis
Country:ChinaCandidate:J L ZhangFull Text:PDF
GTID:2335330518476221Subject:Applied psychology
Abstract/Summary:PDF Full Text Request
In today's network era, the internet enters millions of households, which profoundly affect people's lives, but also provides a vast expanse of fertile soil for the field of psychology research. There are many similarities and differences between interpersonal interaction and real communication based on network environment. This paper probes into how the stereotype of network nicknames in interpersonal network is mainly from the perspective of social psychology, and how the impression of the net nickname of the pure Chinese character and non-Chinese character class is different. At the same time, it verifies that the actual preference behavior of different types of network nicknames is consistent with the stereotype in the scene of enthusiasm and ability. This paper provides a new angle and mentality for the research of network nickname, and expands the scope of the research of stereotype content.This study is mainly divided into two parts. Firstly, the research of the nickname impression of open network is carried out, and the perception of the non-Chinese characters is more negative. Next, we use the stereotype trait adjective gauge to understand the specific impression evaluation of the people's nickname of the pure Chinese and non-Chinese characters. The results of the study were found, people on the pure Chinese characters and non-Chinese characters of the network's impression has obvious differences. The pure Chinese character type of network nickname has a more positive stereotype evaluation. In the second, the first stage, the use of E-prime for the trial to show the pure Chinese characters and non-Chinese character class specific network nicknames, and enthusiasm and ability matching two characteristics of keywords become a descriptive statement. The results found that the pure Chinese character of the network nickname is higher than the non-Chinese character class network nickname in the enthusiastic property. The second stage adopts 2 (scene: Ability characteristic demand, enthusiasm trait demand) × 2 (Network nickname type: Pure Chinese character class, non-Chinese character class) experimental design, examining the preference of the network nickname type under different scenes. It is found that, both in the ability demand scene and the enthusiasm trait demand scene, people have a higher preference for the net nickname of the pure Chinese character class. The preference of the network nickname type in different simulated scenarios and the study of the pure Chinese character network nickname have a more positive impression on the same. So,people's impression evaluation has a good predictor of behavior choice in realistic situations, which has affirmed the practical significance of this study.Finally, the limitation of this study is reflected, and the conclusion is discussed. In a wide network of interpersonal scenarios, the conclusions of this study are guided by the reference: When an impression is evaluated, according to the stereotype of the people, we can overcome prejudice and establish a more objective and reasonable impression. As the evaluation Group, we propose to choose the type of network nickname rationally according to the specific characteristics of different requirements scene, so as to achieve the optimum benefit of network interpersonal interaction.
Keywords/Search Tags:nickname, stereotyped content, impression evaluation, situation
PDF Full Text Request
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