A Study On The Cultural Transmission Business Development For A Company

In recent years,The market changes in the cultural communication industry are changing rapidly,and the business model is constantly evolving,with the Internet community economy and further promote the vigorous development of IP economic industry,more and more enterprises begin to pay attention to the cultural transmission and innovation of intellectual property economy industry,and at the same time for the industry of Internet and Content Economic business model is more and more deeply.This paper will take A company as an example,Through in-depth study of domestic and foreign theories in the culture communication industry,analysis of present situation of Chinese culture industry,This paper analyzes the market,current situation and specific business of the culture communication industry in China.And based on the whole media industry's Internet big data information age,new media as the carrier's business model characteristics,Because of even after years of working The real market regulation and industry culture are not forming,at the same time the industry resources and the senior talents are also very scarce,so the market is still a very valuable potential industry.Based on the above basic analysis,The paper will systematically study the current situation of business model of company A,In terms of resource integration,business connection and external resource cooperation,Analyze the whole business model and study the existing problems.And the whole problem analysis and solution design is not only for some part of the whole business system,It's a comprehensive analysis of the relationship between the links,Finally,A specific plan for the whole business expansion of company A is obtained.At last,the practical implementation process of the solution will be rationalized and feasible.Be realistic and feasible to take into account the implementation strategies of various markets,management and cost budgets.