Modern Design Research Of Black Pottery In Longshan

Longshan Black Pottery is a beautiful ancient Chinese art in between 2600 to 2000 BC,and Longshan is a place in Shandong Province where the Black Pottery originates.Modern black pottery industry starts after the year 1957.After many years' development,the black pottery factory had invented some special products.Yet their products is limited to the stereotype,which couldn't meet the needs of modern people.This article is aimed to probe into the problem of the black pottery industry and find out a path to improve their product design and business mode,and try to find the new location in the modern business.The main contents can be summarised in the following sections:Part One,The Background.Through observing into the problem during the development process of black pottery factory and their culture,figure out the factors that caused the problem.Part Two,Goal and Meaning of this article.Part Three,research of the craftwork and techniks used in the black pottery production.Part Four,the design experienment of black pottery.Part Four,the brand strategy and business solution for the black pottery products.The article is aimed to bring new vision and solution to the old black pottery industry with product design method,and bring the charm of Loshan Culture to modern people's lives.