Legal Regulation Research On The Evaluation Of False Credit In The Internet Transactions

The emergence and development of network transaction brings great vitality to China's market economy. At the same time, because of the characteristics of virtuality and concealment, and the loopholes of network transaction credit evaluation mechanism and the lack of legal regulation, network transaction Breaches of honesty behavior abound, there has been a false transaction to enhance the credibility of the network operator's credit team, the use of malicious bad comments against the business reputation threatened to extort the operator's job evaluation division, these false credit evaluation behavior not only harm the consumer Legitimate rights and interests, violation of the interests of law-abiding operators, but also undermine the network of market order and credit transactions system. If not legal regulation, will seriously hinder the healthy and rapid development of the online trading market, so the legal regulation of false credit evaluation behavior is imperative. In the existing technical support and legal system, the nature of the various types of identification, legal responsibility of the main form of responsibility is not clear, the regulatory power of law enforcement agencies.In view of this, this paper to network transactions in the false credit evaluation as the object of study, first of its definition, analysis of its two main forms:false praise and malicious bad comments. On this basis, the causes of behavior, behavior with the characteristics and behavior of the nature of the analysis. Then, it discusses the necessity and necessity of legal regulation on the status quo of the false credit evaluation and its negative influence. Among them, the impact of false credit evaluation, mainly against the legitimate rights and interests of consumers, resulting in unfair competition among network operators, the formation of the appearance of false market prosperity and destruction of the network trading market credit system. n order to better regulate the behavior of fraudulent credit evaluation, the main idea of this paper is to discuss the nature of false credit evaluation behavior and legal regulation, analyze the shortcomings of the legal regulation of such acts, Legal regulation of the proposal. First, from the perspective of industry self-regulation, clear the network transaction service provider's regulatory obligations and responsibilities; the second is from the perspective of administrative law enforcement agencies to create a credit network model, play the role of administrative regulation; third is to improve the effectiveness of the implementation of justice, To form an effective judicial regulation; the last is to accelerate the pace of improving the integrity of network trading legislation, clear legal responsibility of the main forms of responsibility and play an effective regulatory role of legislation.