The Research On Video Websites' Operation Mode Of Copyright

As the online video industry in China is growing very fast,the online video sites face the increasingly fierce competition.It directly leads to the higher prices of the online video contents copyrights and the endless infringement disputes,which have become the urgent copyright problems for online video sites.This paper extended game-theoretic analysis to the processes of video copyrights purchasing and gave optimal strategies in different bidding situations.In the aspects of copyright management and operation,this paper put forward some suggestions on the future development and operation of video websites in the perspective of the extension of copyright,copyright protection,and value-added management.