Study On The Communication Strategy Of The Government In The Public Crisis Affairs

At present,due t o the r apid development of the dom estic economy,social contradictions become more prominent,as a social tr ansition in China,dome stic frequent public crisis e vents,"associate" effect common,perhaps because little can lead to a large area occurs once public emergencies,not only seriously af fected the rapid social and economic development,but also destroy the normal operation of the social order.The current period,the domestic media technology is in a boom phase,at the same time the me dia industry economy also r eceived a r elatively rapid and effective development of the country began to pay more attention to their own citizens for the society,government,business to know,to participate in the current government as the sole the iden tity of the subject o f public affairs is gradually being replaced by ordinary citizens,public crisis occur s when society,the media,as media organizations have the right and obligation of information caused by the r eal truth of public crisis events to the community spread the general public,in a ddition,there are media obligations to the publ ic opinion and c orrectly guide social r esponsibility soothe feelings of ordinary citizens.Rapid economic development and the rapid dissemination of information to make the liv es of ordinary people mor e convenient,way people access to information is also increasing.Firstly,this r esearch background and s tatus of related research at home and abroad for analysis,and then the r elated theory analysis,and then the g eneral situation and current situation of the communication strategy of the government in the process of public crisis communication,put forward the government in the public crisis communication problems.Finally,relevant Communication Strategy of the Government Public Crisis Affairs.