Research On The Development Of Sports Tourism In Leshan City From The Perspective Of All-for-one Tourism

Leshan City as the first batch of national tourism reform and innovation first area,the first batch of all-for-one tourism demonstration area,the province's tourism reform pilot city,tourism development time earlier,tourism economic income increase year after year.At present,At present,leshan tourism is still Leshan Giant Buddha and E-mei Mount Scenic Area for the growth pole,tourists stay a short time,sightseeing products are the main tourist products,although the use of a variety of initiatives trying to break through the existing model,but the effect is not ideal.Studies have shown that Leshan City tourism resources are extremely rich,high quality,deep cultural heritage,especially suitable for the development of sports tourism.With the opening operation of Chengdu,Mianyang,Leshan intercity high-speed railway line,Leshan integrate into Chengdu "an hour economic cycle",the tourist market size was blowout growth trend,convenient transportation and high quality resources will attract more and more tourists.In order to meet the market demand,Leshan tourism model is in urgent need of transformation and development,and under the guidance of the all-for-one tourism concept,sports tourism can become a new highlight of Leshan's tourism economic growth,While promoting the transformation and development of tourism in Leshan,Leshan will be pushed forward in a backward direction to the global tourism mode.This paper analyzes the relationship between history and culture,geographical environment,traffic location and tourism development in Leshan city area by using a variety of research methods to analyze the relationship between the two studies on regional tourism and sports tourism.At the same time,In view of the development status of sports tourism resources in Leshan,a systematic analysis and collation are carried out,on the basis of the former research results of sports tourism,the qualitative analysis method is used to evaluate the sports tourism resources in Leshan.It is concluded that the development of sports tourism in Leshan City is not high,the problem of sports tourism products is single,lack of brand effect,weak industrial agglomeration effect,lagging behind the development of sports tourism service and supporting facilities,and then clarifies the necessity of developing sports tourism.Aiming at the problems existing in Leshan City,proposed the development of sports tourism,sports tourism in the global travel ideas under the guidance of,and from the full range of distribution of sports tourism,sports tourism development of the whole industry,involved in the development of sports tourism and sports tourism management full coverage of the four aspects of Leshan city sports tourism development content.It is expected to add new growth pole to Leshan tourism development,realize the development of global tourism transformation,and hope to provide reference for the development of sports tourism in other areas.