PEDEALL Platform Business-Model Research

With the development of information technology, traditional enterprise use the Internet to technical modification of the original industry pattern is gradually increasing. The competition between the enterprises more competition between reflect the ecosystem in the attachment. Crossover, fusion, subversion, happen around us everyday. Platform business model, breaking the traditional linear chain industry value chain, established a variety of relations, multi-win-win situation.In this article, through the analysis of the existing Internet and international trade industry, combing out the international trade industry development direction of electronic commerce, as a community electric business platform for international trade. Sent the company use its own core competence in international trade, combined with the direction of the Internet e-commerce development, ecosystem established the international trade business model, and developed a product arbitrage, channel coordination and other profit model, at the same time, this article system elaborated the users of the system platform, the platform architecture, competitive strategy and the platform.Sent the company as a traditional foreign trade import and export enterprises, grasp opportunities of e-commerce era, actively explore the international trade and the integration of electronic commerce mode. Based on the long-term international trade experience, as well as the development direction of e-commerce, to determine the integration of e-commerce and international trade community, community ecosystem international trade platform is established.Through research, the paper, the following conclusions:international trade platform ecosystem business model, will be the core of the future enterprise development strategy, through integrated marketing, and gradually improve the platform ecosystem, so as to make the enterprise onto the road of sustainable development of built to last.