Research On Financial Support Of Hunan Anhua Dark Tea Industry Development

Tea industry has been the outstanding traditional industries of An'hua County in Yiyang city. In recent years, the development of dark tea industry in An'hua has the advantage in natural ecology, brand, culture, quality, function, technology, industrial base, technology and so on. Their quality characteristics, cultural connotation and drinking value are pretty popular on the market, and has very bright prospects. However, in the rapid development of An'hua dark tea industry, tea companies are facing financial bottlenecks. Therefore, through a comprehensive analysis of basic situation and financing conditions to Anhua black tea industry,it is necessary to study the current difficulties and problems in Anhua dark tea financing, to propose targeted suggestions and make efforts to solve the common financing difficulties in tea enterprises,to promote An'hua black tea industry sustained and healthy development.This essay analyzes the existing literature and relevant theories, such as the theory of financial repression, agricultural finance theory (the theory of agricultural credit subsidies), rural financial market theory, the theory of imperfect competition markets and corporate financing theory, which laid the theoretical foundation for the study. Secondly, this essay analysed the necessity of the financial support to dark tea industry, in terms of An'hua dark tea history, industry scale, market supply and demand, market competition, market performance and so on. Then, it deeply discussed the current situation and existing problems in supporting An' hua dark tea industry, which includes that the government bank communication is not smooth enough, the dark tea industry risks affect the confidence of bank and credit departments; the guaranty provided by dark tea industry subject to many restrictions in the credit aspects. Finally, from the aspects like, creating a favorable financial environment; using industry development to guide dark tea industry development; Taking Fiscal policies to reinforce the financial support base; to steadily promote the business of "Black tea warehouse receipts pledge loan"; to cut financing cost; to strength foreign exchange management and services, it elaborated that financial support come up with corresponding policies to develop An'hua dark tea; it gave detailed advises to financial departments in the ways of financial support to dark tea industry. It is the guiding role in promoting the healthy and sustainable development to An'hua dark tea, as well as others dark tea industry in Yiyang city.