| On May 4,2012, "The Avengers" came out which hit $623 million, responded enthusiastically. The Avengers represented by the rise of Marvel's new superhero movies sit up andmake people notice. In 2009, Marvel's boss Kevin Feige announced Marvel superhero movies plan --the three phase plan of Marvel Cinematic Universe, which opened up a new era of superhero movie-"Super Hero Group" era, Superhero movie as an important genre of American Hollywood continually increase production inputs. Global audience pay close attention to Marvel film which created the Marvel Cinematic Universe, becomes one of the current landscape of social cultural phenomenon.This paper focus on 26 image works of MCU which are the most representative and typical significance of Marvel film series, including 11 series of Marvel super heroes from 1998 as resources of image works. Analysis characteristics, the structure of the story, character types of contemporary Marvel pictures, and on the basis of summarizing the Marvel superhero movies'superhero landscape shape under landscape of social ideology.In general, this paper consists of five important parts, including three core chapter content and the introduction and conclusion.The main content of the introduction is to describe the research the importance and significance of Marvel's superhero movies, as well as make the main research object and methods clearly. In addition, summarizing Marvel's superhero movie present researchof home and abroad.The second chapter mainly investigates the development of the American superhero movie history, and Marvel's development status and role in the environment of superhero movie. DC and Marvel are two superhero movie production source, according to the production stage of development, there can be divided into four periods: pioneered in DC, DC breakthrough, Marvel and DC rival, Marvel alliance era, analyzing the four stages of Marvel and the different characteristics of DC superhero film production and represents the image of hero. Also Marvel from the comic to the development of the entertainment, summarizes the Marvel superhero films go top theoretical path.The main content of the third chapter is how the Marvel film wonders of MCU work. Superhero movies at the box office and subject breakthrough as a new landscape in different state of contemporary social landscape is mixed, Marvel superhero landscape is constructed by the from three different aspects:image symbols, the story content and space-time structure, three elements are closely linked, makes a superhero. Marvel superhero movie already formed their inherent mode, from clothing, weapons, and even to violence, romanticize the story content to strengthen, plus series of powerful support, Marvel film build out a grand universe even full of wonders. In image symbols, story, content, time and space structure of three different angles to analyze the inner mechanism of the Marvel superhero movie hero wonders.The forth chapter, on the basis of the specific Marvel films present Marvel Cinema Universe image element to analyze Marvel in the film contains the ideological content. Take the basic contents of the ideological theory of Marvel image, from the body, gender, race, and the overall framework for the analysis of Hollywood for cultural and political appeal. On the basis of the globalization, the cultural output of different social groups will produce different selective effect.Finally, leding to a conclusion. Marvel superhero movie not only meet the needs of the audience in the entertainment, but also create a large amount of business profits, and the most alarming and learning is the ideological content of the image contains, hope to be able to provide new ideas for China's commercial film and using for reference. |
PDF Full Text Request