Analysis Of Pragmatic Failures In Intercultural Communication And Coping Strategies

Nowadays,with the development of global economic integration,the connection among the different nations become closer,the cooperation become stronger.The communications and influences between the people with different culture background are getting more and more frequently.And their communications were limited by many aspects,such as some particular ways to communicate with their own nations,the thinking mode that formed by a long time,the culture rule and language knowledge formed by some certain background.Therefore,the pragmatic failures are caused by two communicators when they can't understand and express the each other's real meaning.Pragmatic failure,this term originated from J.Thomas' s(1983)work Cross-cultural Pragmatic Failure.She considered pragmatic failure was due to misunderstand the speakers' idea.It was mistaken for the non-native speaker's intended impoliteness.This paper will analyze some related contents of cross culture from the cross cultural communication and pragmatic perspective,the reasons that formed pragmatic failure,such as cultural differences,context factors.And some pragmatic knowledge and their different expression,verbal communication can be classified as pragmatic-linguistic failure and social pragmatic failure;nonverbal communication can be divided into body language and non-body language.After the discussion to the reason and expression of pragmatic failure,I will show some ways to reduce that failure.By those ways,the foreign language users will realize that we should choose the proper language conform to the context and culture to achieve the successful cross cultural communication.