Research On The Construction Of Network Ideology In The Media Age

Since the “We Media” and the “We Media” times dominated the spreading of social consciousness in today’s society,micro-blog and We Chat based on social media applications and consulting clients together make the powerful participation and influence of “We Media” change our life style,communicative manners and ways of thinking.Besides,it has seeped into every aspect of human life and strongly affect the spreading,accepting and understanding of social ideology.Network ideology is the networking construction of ideology,which is a combination of Internet and ideology.Therefore,how to construct the country ideology well in today’s Internet is not only a common problem that contemporary countries face,but also the special problems about how to reveal the mainstream ideology,curb the anti-mainstream ideology and guide non-mainstream ideology in such a network society.Moreover,it is the key construction links of which countries build a harmonious society,grasp the direction of social development and effectively implement the ruling ideas,principles and policies,and the important part of which our country adheres to the self-confidence of road,self-confidence of the system,self-confidence of the theory and the self-confidence of the culture.In the process of network ideological construction,the person is the main body that participates the activities of the network ideology,so it is necessary to know the subject’s own physiological factors,psychological factors,social factors,and his situation and state,which directly decides and restricts the communication process and characteristics of ideology.In the convergence relationship of “We Media”,ideology and the subject of “We Media”,it overturns the unipolarity of the spreading of social consciousness and forms the bi-conventionality or the pleiotropy of consciousness behavior.Therefore,nowadays it is an important task to effectively grasp the construction of the ideology in the “We Media” times,which links to the implement of guiding ideology and the construction of a harmonious society.In information sharing based on the Internet dominates people’s behavior largely and forms the exchange and sharing of “WeMedia”,which dominate the understanding of social existence and form the social consciousness under the network condition.From the marketing perspectives,the best spreading is to touch up to the affected people in need by using the most effective way.Therefore,the thesis finally summarizes the best marketing model is the marketing of the network ideology on the basis of deep analysis of the “We Media”.This arcticle combs the subject that the network ideological construction in the“We Media” times by analyzing the current situation and opportunities which is facing the “We Media” ideology construction of our country in the process of network ideological diversification,ideology dissemination system integration and diversification,and the mainstream value security and ideology of the mainstream ideology in the view of the many challenges facing to make analysis,combined with China’s current situation from the media environment of network ideological construction,suitable for the exploration of novel,thus put forward the “We Media”times network ideological construction strategy ideas and suggestions,namely through the promotion of the mainstream ideology,strengthen the charm of the spread of the main constraints,strengthen the scientific ideology of network supervision and since the “We Media” international discourse,so as to better construction and standardization of network ideology.