The First Lady's Public Diplomacy Study Under The Concept Of Communication

With modem media and scholars concerned about the first lady and the growth of research, the first lady’s research value also has attracted the attention of more and more people, "Mrs. Diplomacy" is not often appear in the field of domestic and foreign words immediately heated debate. To spread in the era of globalization today, public diplomacy has become a national development strategy, and widely spread in many countries, the first lady of public diplomacy is an important component of national public diplomacy, and the first lady of public diplomacy with the person this, to the national culture as the background, shows the people of the world leaders of easy style, attract the attention of the global media and the public, in promoting the national soft power, aspects and so on shaping the national image shows the unique value.James Carey proposes the spread of ritual view of communication research put forward a new perspective. He will spread the research from the Angle of the pass, in terms of extending for ceremony research first lady diplomatic ceremony for us to provide the theory basis. In this paper, we selected two powers the United States and China’s first lady analyzes public diplomacy ceremony as the research object, with the view of transmission ceremony, through content analysis, case analysis, comparative study of research methods, combing the related concepts and theories, trying to express the first lady at the diplomatic activities, cultural activities, charitable activities, as well as with the first lady’s dress, these ritual behavior behind the spread of cultural value and its foreign policy, so as to realize the role of first lady public diplomacy and give importance to it.