Construction Planning Of The Integration Publishing Project Of "A Bird's View Of The World-My Story With UAV"

Technology and publishing the depth of the fusion is the necessary path of professional press to achieve transformation.But in the process of practice,professional press face positioning fuzzy,shortage of funds,personnel thought curing many problems,such as the lower level of digital publishing the book market share by extrusion,demand for publishing fusion more and more intense.In view of this,the author chose to northwestern polytechnical university press as the object,the development of fusion publishing project.The author believes that the integration of publishing is a higher level of publishing than the composite publishing model.Unlike the previously mentioned composite publishing projects,the integration publishing project emphasizes the deep interaction among sub projects,not the simple accumulation of sub item contents.In the new threshold,the content as the core,the integration of different recording methods,carrier,media form and display terminal,to achieve an unlimited extension of content presentation,unlimited distribution of various carriers,professional press for Northwestern Polytechnical University press as the representative of the new format transformation provides a useful exploration and development is the ultimate goal of motivation a world-I and the UAV’s story "Fusion Publishing project.According to the professional background and topic structure of Northwestern Polytechnical University press,Fusion Publishing Project on the UAV topic as the starting point,the introduction of "deep UAV + publishing" integration mode,all media product developing creative industry chain to the development theme "s world-I and the UAV story",finally published a series of books,the construction of theme the website,APP,WeChat,native public official micro-blog as diverse digital platform,and through the two-dimensional code,AR and VR function realize multi effective interaction between publishing and platform construction,promote the sustainable development of the project.This article is based on "bird’s eye view of the world-I and the UAV story" as the theme of the publication integration project construction plan.The general situation of the project,feasibility analysis,book publishing platform scheme,construction scheme,system integration scheme,operation and organization scheme,the project construction in seven parts,combined with the actual situation of the publishing unit,answer the fusion publishing project of "what" and "why" and "how to do",is a reasonable assumption,publishing project strict proof,it is a feasible implementation plan.