The Impact And The Coping Strategies Study Of Interest Rates Marketization Reform On Banking

Interest rate marketization is a fundamental measurement to accelerate the financial reform of our country and to integrate into the international economy actively.In July2013,the People's Bank of China completely opened the direct regulation on lending rates of financial institutions,which marked an important step into the reform of the financial system in China.In November 2014,in order to promote the reform of interest rate marketization,the People's Bank of China announced to adjust the range in floating deposit rate of financial institutions from 1.1 times to 1.2times of the basic deposit rate,China's deposit interest rates regulation is also gradually opened.Interest rate marketization is significant and far-reaching,commercial banks will be tested in business management,financial innovation and competition.Understand "the new normal",adapt to "the new normal" and lead "the new normal" are the great path of economic development and banking development during the period of financial reform and interest rate marketization."Sitting in money" will become history,how to prevention and control the risks and grasp the opportunities in the fierce competition of market are crucial to the development of domestic banks.Therefore,under the interest rates marketization,each bank should identify the market positioning,grasp the market opportunities and achieve the sustainable development.This paper started with the concept of the interest rate marketization and the characteristics of the interest rate marketization in our country to make a deep research on the business development and challenge of commercial bank.It specially analyzed the difficulties of risks management and control,market competition of the Bank of China,through the actual investigation and study,the current operating status and the exploration and practice of interest rate marketization of the Bank of China.And discussed how to take the realistic opportunity to enhance competitiveness,improve the comprehensive strength and optimize the strategy structure under the interest rate marketization.Put forward some possible solutions to increase the innovation vigor,strengthen comprehensive operation,support small and medium-sized enterprises,accelerate the development of intermediate business and other aspects,which provide the Bank of China a strong suggestion and reference value for promoting comprehensive risks controls and enhancing core competitiveness under the interest rates marketization.