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The Export Competitiveness Of Huawei Technologies Co.LTD. Is Discussed

Posted on:2018-04-23Degree:MasterType:Thesis
Country:ChinaCandidate:H J LiFull Text:PDF
GTID:2359330512483827Subject:International Business
Abstract/Summary:PDF Full Text Request
Since the 1990 s,the wave of economic globalization and integration,information escalating,all walks of life have been hit.The various countries' enterprises have no choice in the global evolution,in the face of so many strong potential rivals,enhance the international competitiveness has become the objective conditions of enterprise survival and the inevitable choice.Just a few short years,communication equipment manufacturing industry,strong growth trend obviously he got more attention.Rapid advances some companies following the trend,in the industrial economy relatively weak now,give a person a new feeling.Shenzhen huawei technologies co.,LTD.,is a production and sales of communications equipment,communications equipment manufacturing industry leading companies,private enterprises can be seen from its overseas market in the process of the obvious advantages.So the analysis and study the export competitiveness of huawei,help enterprise to recognize the present international situation and the development of itself,more important is can help the other enterprises in the international market is more appropriate starting point,more easy to deal with this thorny issue could happen during the domestic companies have great reference value and practical significance.In this paper,with the international advanced export competitiveness index system to analyze I enterprise's export competitiveness,the export competitiveness of huawei is analyzed.The stagnation of the west due to the economic crisis of network,in order to achieve greater profits,reduce operational cost and equipment procurement costs have become the most direct way,as well as continued business support ability,this undoubtedly give huawei a great opportunity.Based on the existing theory of huawei technologies co.,LTD have a roughly understanding about export competitiveness,and based on the existing theory in China for a comprehensive and systematic analysis,selecting three indicators for the exports to China to carry on the empirical analysis,it is concluded that huawei faces supply capacity,terminal market,operators as well as the market and technology and other aspects.Further puts forward some countermeasures to improve export competitiveness of huawei is:further improve technical content,strengthen technology innovation,to respond effectively to the technical crisis;Develop international market channels,and improve their own marketing mode;Ensure the safety of enterprise information security and mobile Internet,etc.In this paper,the export competitiveness of the connotation and theoretical foundation has carried on the induction summary,which leads to the export competitiveness evaluation index system.The author selected the three export competitiveness indicators to huawei technologies co.,LTD.,the export competitiveness of polyhedral angles,respectively is the international market share.The international market competitiveness,trade competitiveness index variation three index.And the data selection and calculation,the empirical analysis,find out the reasons of the existence of competitive disadvantage and put forward corresponding countermeasures.Because I am restricted to the theoretical level and scientific research experience,and select data for empirical research ability is insufficient,the related literature has mature is not very clear,the analysis of the articles not formed a more mature theoretical analysis framework,thus paper unavoidably exist a lot of shortcomings.
Keywords/Search Tags:economic globalization, export competitiveness, enterprise, in the international market
PDF Full Text Request
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