The Investigation And Study Of Nanjing City,B&B(Bed And Breakfast)

One of the hottest tourism related industries-B&B,has become a popular global hotel industry trend.B&B refers to the use of residential vacant room,combined with the local culture,natural landscape,ecological environment,resources and agriculture production activities,as a family sideline business,to provide tourists with a rural living accommodation place.This definition is completely different from the interpretation of the guesthouse hotel or restaurant features,B&B is different from the traditional hotel,there is no luxury facilities,but it can let people experience the local customs,hospitality and service,feel innkeepers and the past life,therefore become popular.The home tourism trend,from a piece of the original low growth industry,create a thriving scene,the tourism industry innovation.Airbnb and the domestic platform "ants short rent",can find a personal independence of conduct experience,has become a new bright spot in tourism resources.This article from the present status of Nanjing tourism resources,based on the domestic and foreign development trend,makes a deep analysis of the tourism industry,and explore development status,development prospects,development bottleneck,and puts forward some countermeasures and suggestions for further development Nanjing B&B industry,hoping to be helpful to the development of the tourism of Nanjing hostel.The article is divided into five parts:The first part is the introduction.From the hostel home tourism development background,explore the research purpose and significance,the domestic and foreign related research trend of B&B aspects.The second part is the analysis of the present situation of tourism development of Nanjing city hostel.The analysis from the hostel,Nanjing city tourism resources development status,Nanjing City,Nanjing city tourism travel travel agency,Nanjing city received several kinds of style and other aspects of the background,in-depth study.The third part is the analysis of the typical of Nanjing city.This part mainly through several field research in Nanjing city is unique in the geographical location,subject characteristics,mode of management of the Hostel Hotel,for the analysis,makes the article more scientific,specific,more persuasive.The fourth part is the analysis of Nanjing city pension industry competition.Mainly for competition between different hotels take analysis,SWOT analysis and network questionnaire,respectively from the hostel and other types of hotel's competitive advantages and disadvantages with the network questionnaire,at the same time the development of machine,the external threat of this new industry opportunities and possible analyses.The fifth part is the existing problems and Countermeasures of Nanjing pension industry.Including the Nanjing B&B industry problems,bottlenecks,countermeasures.The sixth part is the conclusion and prospect.Including the research conclusion and research prospect.