Research On The Governance Mechanism Of Live-streaming Platforms In The We-Media Times

This paper is concerned with the governance mechanism of emerging issues in the field of Internet in China,live-streaming platforms,around the two main tasks of innovation platform and live governance status reveal multiple governance mechanisms of live-streaming platforms,aims to analyze the media under the background of we-media times governance subject and object relations,governance mode change and mechanism innovation idea of description,combined with the current live-streaming platforms industry problems and governance of network broadcast platform,put forward innovative suggestions to our country live-streaming platforms governance objectives,principles,ideas etc.The research route of this paper is to adopt the policy documents,text based data,through text analysis,describes the basic characteristics from the media,the definition of nlive-streaming platforms,explain the era from the live-streaming platforms special attributes,and as a background analysis of China's current live-streaming platforms problems.At the same time,this paper analyzes and comments on the current mode of China's live-streaming platforms governance.Based on the experience of foreign direct seeding live-streaming platforms,combined with the status of the governance mechanism of live-streaming platforms in China,this paper puts forward the ideas and suggestions of optimizing the governance mechanism of the live-streaming platforms from the media age.This paper argues that the era from the media live-streaming platforms has personal,social,and then to the center of the center of the four big characteristics,in the live-streaming the content,the trading platform of jurisprudence,market of false prosperity,copyright disputes,user privacy risks and other issues.The governance of China's live-streaming platforms to follow the Internet governance idea earlier,with the government governance as the leading force,the laws and regulations,administrative management and other ways to deal,but in the enterprise management and industry self-regulation,social supervision and other aspects of governance is weak.At the same time,in the process of government governance,the shortcomings of the segment management,bull management and so on,there are some difficulties in the management,such as the lag of the regulatory measures,the decentralization of management authority and so on.In the theoretical framework of multi governance review of Internet Governance and self concept of media theory,research on the status quo of China's live-streaming platforms management,this paper summarizes the basic principle of target positioning and self media era live-streaming platforms governance mechanism innovation,proposed mechanism innovation,government control mechanism and incentive mechanism innovation,government governance and enterprise self-discipline coordination,perfect legislation and direct credit system innovation counterparts,technology and social education complementary.In this way,the operation of the live-streaming platforms governance mechanism by the national administrative system arrangements,laws and regulations,as well as the arrangements for the operation of the Internet space common security mechanisms.