Study On The Procurement Strategy Of Faw Volkswagen Parts

In recent years,the rapid development of China's auto industry,and to promote the development of the national economy has made a greater contribution.As an important part of the production and management of automobile products,auto parts procurement is not only related to the quality of automobile products,but also has important influence on the overall development of automobile enterprises and industries.Under the economic globalization,market competition is becoming increasingly fierce,the degree of internationalization of the industry is also showing a trend of increase gradually,and the development mode of the globalization of automobile industry of its parts procurement strategy put forward higher requirements,based on the traditional domestic existing resources of spare parts procurement mode is difficult to form an effective competition with the international automotive industry procurement in product quality,performance and other aspects,in this context,the formulation and implementation of auto parts companies worldwide resource reconfiguration and global sourcing strategy is imperative.In this paper,China's famous automobile company of FAW FAW-Volkswagen Automobile Co as the main research object,based on the comparative advantage and resource allocation theory and the related issue of the analysis,carried out in-depth research and current situation of procurement and procurement process of FAW Volkswagen automobile parts of the problem,based on factors combined with the strategic environment and parts purchasing influence on contents and methods of FAW Volkswagen automobile parts purchasing strategy made inquiry system.The specific contents are as follows: firstly,an explanation of the research background,significance,contents and methods,and the existing research results and summarizes the topics related with the theory and previous;secondly,the status of FAW Volkswagen automobile parts procurement and problem analysis;thirdly,the strategic environment factors of the FAW Volkswagen enterprise parts procurement and the influence to the research,the automotive environment includes two aspects at home and abroad,and parts industry strategic position through the strategic position of the relationship of components and vehicles and industry will be explained;then,analysis on the strategic goals,FAW Volkswagen Auto Parts global sourcing strategy,stage division and basic mode,on this basis,the implementation approaches of its parts global sourcing strategy in-depth research Finally,the conclusions and shortcomings of this research are described,and the development direction of FAW Volkswagen parts procurement strategy is prospected.