Study On The Competitiveness Of Tourism Industry Of Hunan Province

China's tourism industry developing very rapidly since the reform and opening up,the international tourism and domestic provinces across the coasts of the size of the bigger and bigger.Time as big provinces of China tourism in Hunan province,the comprehensive strength of the tourism industry in improving constantly too,tourism economy has become an important part of national economy cuhk.Because of the Hunan province tourism resources distribution,resource development degree is not neat,marketization of tourism enterprises,development degree of collectivization and scale difference is bigger,resulting in various cities of Hunan province state tourism development there is a certain degree of difference.Distribution state of the tourism economic development in Hunan province show that the first sex,tourist income difference is very big,but the provincial and municipal state on the issue on the basis of the analysis and study cities states the reason of the difference and the size of the tourism competitiveness,thus puts forward the feasible strategy to evaluate the difference of the tourism competitiveness research,have important practical significance.Based on geography,tourism,economics and the theory of sustainable development,the 14 cities in Hunan province in 2014 the state related to tourism economic data,through the data analysis,design,construct suitable secri tourism competitiveness evaluation index system,by using SPSS22.0data analysis software,using the factor analysis,cluster analysis to the tourism competitiveness of 14 city states of Hunan province has carried on the empirical analysis,classification comparison,to come to Hunan tourism competitiveness of 14 city states the differences of rank,and integration,classification of double Angle as secri to further promote the competitiveness of the tourism in Hunan province put forward the corresponding strategy.The following conclusions:(1)Changsha city in Hunan province cities in the first category of the state tourism competitiveness evaluation,existing in Changsha city tourism service system,compare coordination,complete structure,the regional economic strength,tourism indicators such as public infrastructure level can get higher scores,no obvious deficiency.(2)The Hengyang city,Zhangjiajie,Yueyang inHunan province,the second in a number of municipal state tourism competitiveness evaluation,this kind of city states in "travel service ability and the ability to support tourism service principal component factor" rank 3,4,5,respectively,in the tourism competitiveness comprehensive strength ranks 2,4,3,broad prospects for development,tourism economy strong.(3)The third class including Xiangtan city,Changde city,Chenzhou city,Zhuzhou city,this kind of municipal comprehensive competitiveness of tourism in the medium level,is in some ways negative score.In the travel service ability and the ability to support tourism service,regional economic strength factor,tourist infrastructure factor on the coordinated development of various aspects and three aspects still need to further strengthen.(4)the fourth class including Loudi city,Yiyang city,Huaihua city,Shaoyang city,this kind of city states in tourism overall economic development level and the service skill and ability to support tourism services and other city of Hunan province state,especially with the first kind,the second city,state,and a certain gap.