Finance Lease,Bank Credit And Financial Business Of The Manufacturer

In 2015,the car dealers went through the most difficult year,under the condition of meager profit or negative profit even.According to the statistics,only 30 percent of them get profit while 40 percent are at the break-even point.Up to 30 percent of the auto dealers ate at a loss.Although the situation improved in 2016,65 percent of them still didn't make money.What is the new profit point?It has become the first problem to be settled for the car dealers.The article aims to analyze the influence that the finance lease,bank credit and financial business of the manufacturer have on the auto dealers by case study of Hui Tong Leasing company.First of all,by studying the current situation of the domestic auto dealers,we see the business development opportunities in automobile marketing with the help of the finance lease,bank credit and financial business of the manufacturer.Then we study the advantages and disadvantages of the finance lease,bank credit and financial business of the manufacturer through the analysis of the products in Hui Tong Lease.By contrast,we find that finance lease helps the auto dealers gain the largest profit.In order to get a more scientific conclusion,based on the historical data of China Grand Auto,we study the influence of the finance lease,bank credit and financial business of the manufacturer on the auto dealers' profit ability.At last,we verify the conclusion.We do value analysis and risk control research in view of finance lease.With the method of SWOT,we analysis the strengths and weaknesses,opportunities and threats of finance lease.Finally,we make a summary above the contents from the point of macroscopic and microscopic view,and then put forward relevant countermeasures.