Research On The E-commerce Industrial Planning Of Langxiang From The Perspective Of Actor-network

For now,China’s urbanization promotes deceleration to improve quality,at this stage,the rapid spread of the Internet has become an important breakthrough in rural livelihood mechanism innovation,which bringing new opportunities for the development of towns and villages,but also makes a large extent change to the spatial shape of towns and villages.Based on the Internet environment of villages and towns’ e-commerce has become a new hot spot in rural development in recent years.E-commerce in rural areas of the northeast started a bit late,as well as the theoretical research and practice cases is less,but the needs and potential of development is large.Therefore,in this paper,taking Lang Xiang town,Tie Li City,Heilongjiang Province as an example,in the perspective of the acto rs’ network to explore the villages and towns’ development of e-commerce industry path and related planning strategies.Firstly,summarize the development of China’s e-commerce industry,and through the combing and summarizing the relevant literature resea rch at domestic and abroad,interpret the core viewpoints of theory of actor network,then review it’s feasibility and suitability of applying to villages and towns’ e-commerce.Taking Lang Xiang town as an example to research,by studying and analyzing it s developing necessity and current conditions,clear the necessity and feasibility of the development of villages and towns’ e-commerce,and sum up the main problems and existing potentialities of the industry development.On this basis,combined the research of relational network with the research of entity space,explain forming mechanism of the current electronic business network by research of translation process.And according to this mechanism,the industrial’s start stage,development stage and mature stage is constructed from the full cycle perspective of the actor’s network.Through the analysis of heterogeneous network superposition,industrial dynamic transition analysis,spatial characteristics and planning demands analysis,abstract the development path of the e-commerce industry of Lang Xiang town,which is the incremental development path of optimizing the stock space,perfecting the supporting facilities and improving the investment environment.Based on this development path,the paper puts forward the corresponding planning strategies in the aspects of industrial structure adjustment,marketing space upgrade,storage and transportation system optimization,perfect facilities and so on,and discusses the management measures and policy suggestions of the development of villages and towns’ e-commerce,providing a reference for planning and construction activities.Through analyzing the typical case of Lang Xiang town,in a certain extent,it fills the blank of e-commerce industry at the town planning level.The paper explores the network relationship and elements of the perspective of e-commerce industry in villages and towns,and makes a contribution to the development and planning demands of the villages and towns’ e-commerce industry.It also provides a reference and template for the development of other typical villages and towns in the new normal background.