Research On The Planning And Implementation Of Fujian Mobile Cable Broadband Project

2013 in August,the State Council issued "broadband China strategy and implementation plan",broadband network as a new era of China's economic and social development strategic public infrastructure,and to develop a target for the development of broadband network.At the same time,China Mobile access to fixed network license to become a true full business operators.Broadband China,speed and other policies,both for the popularity of the cable broadband business and the direction of the bandwidth upgrade speed.Learning general secretary of the Internet Conference in Wuzhen stressed that is expected in 2020,China's broadband network will basically cover all administrative villages,open up the last mile network infrastructure,so that more people use the internet".As of September 2015,China's broadband household penetration rate of 48%,is expected in 2020 China's household penetration rate will reach 5,the next 70% years,there is still a large market space and speed demand.Around the Fujian Mobile cable broadband development project to manage the problem.Firstly,this paper from the concept of project management of clear the connotation and characteristics of project management,while the project management in the basic work,organization and management,the basic process is described.Through the market development of the project management to demonstrate,for the project management in the market development of the expansion provides a theoretical basis.At the same time,with the development of the Fujian mobile broadband cable,market environment,industry competition and other factors on the province's basic situation and characteristics of the analysis,elaborated in the Fujian Mobile cable broadband take the necessity and feasibility of project management.From the whole life cycle of the project,the construction of the project management mode of the development of cable broadband market is established,and the implementation steps and management methods of the project in the management process are determined.Finally,through achievements in Fujian Mobile in the development of cable broadband project management practice has proved the scientificalness and effectiveness of project management,also we should further solve problems and put forward a practical and creative suggestions.The research results of this paper enrich the communication enterprise market development projects working train of thought,establish the reasonable market development project management mode,give guidance for the direction of the development of cable broadband market development projects,especially the,for the smooth progress of the project to find out the feasibility of measures.