The Research Of The Bank Branch Reconstruction Of Changshu Rural Commercial Bank Micro Finance Department

With the continuous developm ent of m arket economy,Small micro-enterprises develop rapidly,Small micro-enterprise's asset qua lity is m uch better.But the m icro-market institutions are mixed,Small micro-financial platform market is full of competition.At the same time,the micro finance of Changshu Rural Bank has been very popular in public,It has for med a relatively m ature management in practice,and has a m ore mature cross-regional developm ent conditions.Jiangsu Changshu Rural Comm ercial Bank Co.,Ltd.is headquartered in Changshu City,Jiangsu Province.Since th e reform,it has f ully implemented the scientific concept of development and made full use of the legal person Institutional mechanisms,bold reform and innovation,flexible and sound operation,in the efforts to play the role of the main force of local finance in Chan gshu at the sam e time,actively committed to exploring a diversified cross-border development of the road.Now a sm all brand has been deeply rooted in Changshu region has form ed a relatively mature management standard process,has a m ore mature cross-regional development conditions.Since 2014,Changshu Rural Bank micro fiancé department continues developing rapidly in loan size and personnel,many small micro-financial service network has reached the s aturation of the scale,However,relying on th e traditional business ou tlets of small m icro-financial services can not meet the existing development,the establishment of traditional outlets are often slow progress,lack of planning,and there is no standardized process.Therefore,the need to study the creation of new outle ts,learning from other outstanding experience with the industry,so that a clear proces s,overall plan ning,rational distribution will be formed?The research is div ided into five p arts.The first part starts from the research background,the research significance and the development situation at hom e and abroad.It focuses on the origin of small micro loan business,the background and the development of small micro loan in Chin a.Construction,and further clarify the thrust of the paper and ideas.The second pa rt mainly introduces the opening of the small and micro financial headquarters of Changshu Rural Commercial Bank,which mainly includes the existing network situation and the network opening plan.Based on the reality,the future development direction is studied.The third part takes Yixing networkfor example,to discuss the feasib ility of new network construction projects,including Yixing overview,industry analysis,market analysis,research summary and feasibility analysis.The fourth part mainly introduces Changshu Rural Commercial Bank of China sm all micro-financial hea dquarters of the new outlets to open the program,that is,do a good job planning,unde rstand the market situation,clear the responsibility of all links.The fifth part mainly studies the a dvantages and possible risk points and solutions of the new ne twork construction projects.Through the forecast of the future,th e corresponding solutions are put forward,which will take precautions and prevent the new network projects.In this paper,the case study method is used to study the construction project of Yixing network at the sm all and m icro financial headquarters of Changshu Rural Commercial Bank of China based on the new research on the new network.The purpose of this study is to explore the construction process of the sm all micro-network which is different from the traditional network and do good to the industry.