Research On The Development Strategy Of Commercial Bank Transaction Banking

The transaction banking business is the inevitable choice for the business transformation of commercial Banks due to its typical light assets and light capital.In recent years,the macro national strategy,market-oriented interest rate reform,"Internet +" strategy,as well as the company's business transformation and so on for trading bank business development provides a"historic opportunity".But at the same time,the business operation model and organizational model behind the transaction Banks have the difficulty to break through the system construction.Opportunities and challenges coexist.This article is based on the necessity of the development of trading Banks,through the analysis of the external favorable factors and unfavorable factors,and deal with citic bank business development strategy,for example,at the same time learn from resource integration,product innovation and service marketing,such as scientific theory,in order to find a right domestic commercial bank transaction banking development path.